The world evolves through technology. With that comes communication evolution and shifts in consumer behaviors and needs. Advertising needs to follow suit.
I love this. The infographic says it all. (more…)
Archive for May, 2011
The Evolution of Advertising
Friday, May 20th, 2011Can we please put an end to disruptive advertising? Now.
Wednesday, May 11th, 2011A little birdie told me about Hubspot marketing resources in March of 2009. Mike Volpe was 1 of the first people I ever followed on Twitter.
2+ years, 7 webinars and lots of blog posts later I am still a fan and I still believe in and act on their philosophy of changing disruptive outbound advertising into permissive inbound communication and relationship building which I have adopted and shaped into my own strategic construct.
You cant, and shouldn’t ignore their approach to marketing. See for youself here in their new work of art.
Transform Your Marketing
View more presentations from HubSpot Internet Marketing
64 slides what?! Seems long but it’s not. You get the point ever so quickly especially with the awesome visual aesthetics. If you are new to this thinking, I hope it sticks with you as much as it has with me.
Loving the WikiNodes iPad app
Wednesday, May 11th, 2011
I’m always perusing through new iPad apps to check out UX & design and WikiNodes definitely caught my eye. WikiNodes puts the knowledge of Wikipedia at your fingertips. Articles are displayed as nodes that you can touch, drag and spin around.
This has an awesome fluid interface. It’s yet again, an entirely new way of searching & consuming info (if you trust Wikipedia). I did a sample search of NYC Subways and here was the result. The interface presentation of information similar to that of mind mapping, which I love. Nodes link together sections of Wikipedia articles and related topics, making Wikipedia come to life.
click to photo to enlarge
When you tap any node, it expands to give you more information.
click photo to enlarge
Or, switch to a full-page view to display articles as pages, then scroll up and down.
click photo to enlarge
Proof everything doesn’t have to be linear in its contextual relevance when you’re researching anything that is of interest to you.
1 pages
Hexadecimal converter of life. Visual enthusiast. Storyteller. 
